Godrej Design Lab (GDL) a platform to give independent Indian designers an opportunity to grow entered its second season in a bigger and a better way. With an overwhelming response from designers GDL received over 900 entries nationwide. Launched last year with a concept to provide budding designers a platform to interact with design industry leaders and manufacturers, GDL severs as an innovative avenue to these aspiring designers working independently.
On the basis of originality, creativity and manufacturability of the product . These shortlisted designers are being mentored by Mr. Navroze Godrej, Executive Director, Strategy & Innovation, Godrej & Boyce & Mr. Hemmant Jha, Chief Design Officer, Godrej & Boyce, from past 3 months to further develop their design, remove technical flaws and create a physical prototype of their idea with the help of GDL. The mentoring has helped these designers bring innovative changes not only in their concepts but also in the prototypes and they are now preparing themselves to present their prototypes at the famous India Design ID in Delhi on 12th to 14th February, 2016.
This season saw a range of creative products with disruptive innovative concepts, few of them include Crochet Table, Slow Motion Door, Kinder Wagen, Kathfula Chair, Buoy Floating Lamp, Summerlight- writing/ working desk etc .
As on looker , though experimental yet very catchy was the Crochet Table by Saket Sethi …. Saket Sethi has a Bachelor of Architecture from Woodbury University, Los Angeles; has studied Digital Design at University of California, Berkeley, USA, and Interior Design at New York University; after beginning his education at Rachna Sansad, Mumbai. Saket has been a renaissance man juggling his careers of being a model and a practicing Artist while working full time .
At India Design 2016 Crochet Table one element on show which gathered most of curiosity for onlookers … Reason was how symmetry could be so asymmetrical . Space whether it is Universe or Home space has some symmetry in space of asymmetry.
- Is it possible to use a different type of material to get the same crochet look?
The initial draft of the product is conceived as a clear 3D print. 3D printing has come a long way and is still evolving – doing more, getting cheaper, more accessible and easier to use. For us when we in-visioned this product, we wanted to explore the potential of using this method for mass customization and the reaction from the typical Indian Design buyer (who is quickly and constantly evolving). The great thing about this sort of design is the design independence or design specificity to context – Any item can be made to look more a like a material it is created from or something else entirely – because it can be 3d printed in High Quality Plastic (PLA/ABS), Nylon, Metals like Steel, Stainless steel, bronze and even precious metals like platinum.3D printed Metal would be a better choice than PLA/ABS for strength, though texturally, the look of fabric is best mimicked by the latter. Metals mentioned above need specialized 3D printers and only a few companies make and produce these and are mainly based in USA. Plastic/ Nylon/ Carbon Fiber is also a great way to get the same effect using 3d printing Technology. Also since this design is somewhat material context independent – given its complexity in design – a whole new method with a different material can also be pursued – using a 6-axis Robot Arm to CNC Mill a solid wood chunk (burma teak for example) and get the desired effect. However, the model would need to be CNC milled in parts, if we were not to have an excess wastage of material and would be fairly costly for the per cubic feet of material actually used w.r.t to wastage.
The most exciting and unconventional option is to use the idea of actual weaving (handwork) to create a table that is honestly fluid and fabric oriented.The material used could be carbon or glass fibre, or natural fibers such as linen, (perhaps jute or rope) even and combined together with Resin, which could be epoxi with 37% biobased content, or more eco-friendly resins as polylactic acid (PLA) or biobased and biodegradable resin as Mirel. There are two possible ways of doing so; having highly skilled artisans to weave the pattern using prepreg fibres over a mold; or to use a 6-axis Robot Arm to wind the pattern over a scafolding frame using prepreg fibres or developping a resin wet fabrication process. Eventually the scaffolding and inverse mould could be “baked” to then create an independent and strong structure that is also simultaneously extremely beautiful, and embodies the idea of fabric completely.
- In fact a material that can provide more fluidity to the whole piece?
It is completely possible to get more fluidity in the design. The choice of material will also effect how the design would need to be tweaked to make the flow look more fluid, while still maintaining it’s strength. We would consider doing some revisions to the piece that can tweak the form or the material or both to obtain what we spoke about regarding “mass customized” variants, till we arrive with the prototype that is best to conclude with.
- For the material and the design suggested by you do you have a sourcing point on this?
3D printing for smaller scale applications are available for us already in Mumbai, however we would need to combine smaller scale models with this option, which is the less desirable way to achieve the design. I would prefer to source a large scale printer with very particular production capabilities like –
– StrataSys. Fortus 900mc – 91x61x91 cm (materials: ABS Plastic, resin)
– StrataSys. Objet1000 Plus – 100x80x50 cm (materials: Simulated Polypropylene, ABS Plastic)
– Sciaky.Inc. EBAM 300 Series – 579x121x121 cm (materials: Metals)
– Concept Laser X line 2000R – 80x40x50 cm (materials: Metals: High-grade steels, Aluminium alloys, Nickel-base alloys, Titanium alloys, Pure titanium)
– Resin and Fiber are easily available locally, and these are source-able too.
- Have you made this before ( even a prototype) We would like to have a look at the actual product, material samples?
We have a miniature (A4 size) prototype which we did to understand the concept, which we 3d printed. You can see this when we meet.
- Do you see an extention to the product line (a family)?
I see a huge market/ family of products eventually developed as the design strains center around the idea of 3d printing. For some of the products created for Godrej we envisioned 3D printed, or partially 3D printed options integrating other materials for chairs, tables, lights, accessories, fabrics, panels, partitions, ceilings and a host of conceptual ideas I have been working on.
The table has already existing sub-variants for continued bench seating, storage – interlocking and growing like a section and integrating an entire environment. We would like to develop this with Godrej if the potential is mutually understood, these variants could have game changing effects on the way that we perceive, understand and use modern indian designed furniture.
- Whats the price point that you have in mind for selling them.
– This won’t be a cheap product and an approximate value as we understand calculating profit margin would be, we could talk further about this. If the product is to be projected with more mass appeal then the obvious price deterrent would need to be researched out in production-to-cost prototypes, but at this stage the more expensive direct 3D print options are in the following price range:
– 3D printed metal may start at INR 450,000 ($ 6,800)
– 3D printed plastic may start at INR 300,000 ($ 4,500)
– CNC Burma Teak solid wood may start from INR 250,000 ($ 3,800)
– Resin and Fiber may start from INR 150,000 ($ 2,300)